A Journey to Self-Love and Confidence: About Us
We started Byrdie back in 2013 because, like you, we’re pretty obsessed with beauty and style. Our team of award-winning writers and editors have worked for the biggest publishing houses and beauty companies in the business, including Hearst, Condé Nast, and L’Oréal, and are committed to creating an inclusive space that lifts up diverse voices and celebrates the unique beauty found in each of us.
We invite you to explore our content, stay awhile, and hopefully leave feeling inspired, joyful, comfortable, and confident.
Since our inception, we’ve grown into one of the internet’s largest beauty destinations, with ComScore reporting over nine million readers visiting us each month. Our expansive content library boasts over 10,000 articles, covering far more than just lipstick trials and brow shaping techniques.
At our core, our mission is straightforward: to honor individuality and empower our readers to discover confidence, community, and joy through beauty and style. Our hair, facial features, and bodies can be powerful expressions of culture, sexuality, race, and even politics. We believe in full transparency regarding our beauty coverage—from our product review processes to the reasons behind our editorial choices.